Buying a Camera for Christmas (Part 1)
There’s only one thing that’s more painful than watching someone trying to shoot quality photos with inferior equipment, and that’s trying to shoot your own photos with inferior equipment. The rule for nature photographers is like the rule for carpenters: it’s generally easier to do good work if you have good tools.
Christmas is coming, and that means that there are bargains to be had. There are more choices than ever, at incredibly affordable prices, and you’d think that would make it easier to shop for a Christmas present. But more isn’t necessarily better, and the process can get confusing after awhile.
So here’s Part 1 of a series of tips designed to help you make the perfect Christmas purchase – whether it’s for you or for someone else. For our purposes, we’ll assume it’s going to be a present for someone else. We’re also going to assume that it’s a digital camera, and that you’ll leave the more sophisticated task of shopping for a film camera for another time.
You may already know some of this, so if that’s the case, consider this a refresher course in Christmas shopping for almost anything. Today we’ll start with the basics, before you even head out the door.
Consider their needs
Who’s going to be getting this camera? Is it Dad, who just wants to take simple pictures, but has a hard time even getting the TV remote to work? Is it your tech-savvy sister, who picks technology up very quickly, but just hasn’t had the time to go out and buy a decent camera? Or is it your younger brother, who is serious about nature photography as a hobby, but doesn’t have the right equipment to go to the next level?
For Dad, you’ll want to think about something that’s point-and-shoot, easy-to-use, and easy to download photos into a computer. For your sister, you can look for something that’s a little more sophisticated, and intuitive to learn (since quite a few tech-savvy people really don’t take time to Read the Frickin’ Manual). And your younger brother needs something that will take him well down the road from being a neophyte to being a true hobbyist, someone who’d be proud to show his best work once he has the tools to get there.
Bottom line: You can’t get what you want until you know what you want (or, in this case, what they need). Think carefully about who’s going to be using it and how they’re going to be using it. In fact, make sure that they even really want it as a Christmas present.
Consider your budget
Just about anywhere you go, prices range from somewhere around $125 for a reasonably well-equipped 10 megapixel point-and-shoot with optical zoom, image stabilization and face detection (more about all those later), that will also take halfway decent video; to upwards of $3,000 or more for a 21-megapixel, video-equipped, detachable-lens Digital Single Lens Reflex (DSLR) model that’s dust and weather resistant with a self-cleaning sensor and a burst mode of 3.9 frames per second. In other words, it’ll do just about everything but cure a head cold.
Unfortunately (or thankfully, as the case may be), it’s not only likely to be a lot more than you can afford, but it’s also going to be overkill for just about anyone but the most seasoned photographer.
Bottom line: Finding the right gift is achieving a balance of what they need vs. what you want to spend. Don’t get them a Porsche if all they need is a Kia, even if you can afford to get the Porsche. And, equally as important, don’t get them a Kia when they really need a Porsche.
It doesn’t stop with the camera
Rather than fork out extra money for a camera they don’t need, think instead about setting them up with accessories that will come in handy:
- Some cameras use proprietary batteries, so think about getting an extra battery that’s always ready and waiting in case the one they’re using runs out of juice. And if a camera takes AA batteries, look into a charger and two sets of rechargeable batteries. That way, one set is always ready to go in case the other set poops out.
- The camera may come with a memory card, which is the internal storage media that holds the pictures once they’re taken, but many cameras don’t. In either case, make sure that there’s a memory card that will suit their needs. It’s not that expensive, ranging from around $12 for a 4GB memory card to around $25 for an 8GB card. There are a number of variables that determine how much room photos or video will take on a memory card, but 8GB is a solid bet. It’ll hold anywhere around 1,300 high-resolution photos, or about two hours of standard-quality video. It’s impossible to be too rich, too thin, or have a camera with too much memory.
- Often a camera will come with only a basic carrying case. Check into getting a padded, bounce-resistant case that will hold some accessories as well.
- If you really want to look generous (for not a lot more money) get a compact photo printer. Most are no bigger than 8 inches by 5 inches, lightweight, and easy to carry around. Best of all, you can usually find a good one for around $100.
Shop around
Check retail stores (Best Buy, Walmart, Fry’s and the rest of the usual suspects), but remember that you can also find great deals online at sites like Amazon, B&H or Crutchfield. The latter two are especially popular among photography enthusiasts, so you’re likely to get useful advice as well as decent prices. But whatever you do, shop around. Go to a local retailer and find what you want. Then go online and see what kind of price you can get.

